Go beyond click-throughs and opens when analyzing
campaign results


eReports is an in-depth reporting tool that gives marketers keen insight into the performance of their e-mail campaigns and programs. It allows you to analyze campaign results far beyond just click-throughs and open rates. eReports can not only track performance down to the link or domain level, but also accurately measure conversion - the most effective metric for determining your return on investment in an e-mail campaign. With eReports, you get the results that matter.

eReports offers these essential benefits and more:
Real-time reporting of vital campaign performance statistics
More available performance metrics than alternative reporting tools
20-plus standard reports with custom reports available upon request
Ability to export reports to Microsoft Excel spreadsheet format

Examine the results anyway you choose
Because it is Web-based, eReports makes it easy for you to access aggregated reports on delivery, open detects, click-throughs, unsubscribe events, and more. You can view results in counts or percentages and convert the metrics into graphs for a more comprehensive view. eReports lets you export to Microsoft Excel or any standard data type for ease of distribution, and even notifies you the moment an updated campaign report has become available.

Get down to the most vital details
eReports also features Pulse Reports, a unique reporting subset that provides instant access to vital performance metrics as the campaign is mailing. You can examine open, click, and conversion rates by the hour or by the link and track real-time performance of categories, domains, and links. It is the most effective and timely tool for measuring e-mail productivity.

eReports is a key component of e-Dialog's powerful Precision Central Suite™ of e-mail marketing solutions. When combined with the other applications that comprise Precision Central, eReports puts you in complete control of your e-mail marketing campaigns.